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Miscellaneous Discuss MM Kleenex in the News & Rumors forums; Just got back from grocery shopping and brought home a 70 count box of Kleenex with Sorcerer Mickey. It is a cool multi-color foil box with MM and also MM ...
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    MM Kleenex

    Just got back from grocery shopping and brought home a 70 count box of Kleenex with Sorcerer Mickey. It is a cool multi-color foil box with MM and also MM with the brooms. Very cool. I checked the Kleenex website to see if this is a part of a series, but could not find anymore info. Anyone else have any info? The info on the box is in English and French.
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    I think the company did it for Back to School. I have seen Lion King, Aladdin, and The 3 Musketeers to name a few. It ties in to kids now needing to buy a box of tissues for back to school, per the teachers shopping list. That's why Kimberly Clark (company the owns Kleenex) put cartoons on it's boxes. The Puffs brand uses Nicktoons for it's boxes.

    (Can you tell I work in Marketing?)

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    Jiminy Cricket's Avatar
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    Quote Originally Posted by Stitch
    I think the company did it for Back to School. I have seen Lion King, Aladdin, and The 3 Musketeers to name a few. It ties in to kids now needing to buy a box of tissues for back to school, per the teachers shopping list. That's why Kimberly Clark (company the owns Kleenex) put cartoons on it's boxes. The Puffs brand uses Nicktoons for it's boxes.

    (Can you tell I work in Marketing?)
    I doubt a 70 count of Kleenex would last too long. My wife used to teacher lower elementary and the kids were asked to bring the biggest and cheapest boxes they could find. Her class of 20+ could use a 250 count box in one day during cold/flu season!!!
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