Brilliant PR and a great thing to do.
From the Associated Press:
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Disney Helps Finance Fla. Kids' Hospital
By BRIAN SKOLOFF
WEST PALM BEACH, Fla. (AP) — Mickey Mouse might be helping to cheer up patients at a new children's hospital, with the Walt Disney Co. announcing Wednesday it is donating $10 million to the facility.
The Disney-themed hospital in Orlando will revamp and replace the current Florida Children's Hospital on the site. Officials have not yet decided on the full hospital name, but said it will include the Disney name.
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Full story here: The Associated Press: Disney Helps Finance Fla. Kids' Hospital
Brilliant PR and a great thing to do.
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